BS Industrial Design (Professional Degree)
About 91ÁÔÆæ Industrial Design
Established over fifty years ago, the Industrial Design Program at 91ÁÔÆæ is an undergraduate bachelor of science (BS) degree offered within the Department of Design.
(Entrance to BS Industrial Design program is by BA Design Studies pathway only. Please see FAQ below.)
See the Industrial Design FAQ for answers to common questions.
The program is focused on human-centered innovation, technology application and creative
problem solving. Students begin with a foundation in visualization, form giving, creative
thinking, manufacturing processes, material innovation and aesthetics. From there,
students progress to more advanced work focused on creative collaboration, solving
problems in human-centered ways, exploring solutions to pressing global issues and
specializing, or diversifying, in areas of design that support each student’s professional
aspirations. Students are given the opportunity to design within a variety of context
including physical products, digital products, softgoods (cut and sew), medical devices,
sustainability, and more.
Our distinguished faculty recognizes that, to become impactful industrial designers, students must have a firm comprehension of all things related to the human experience. As such, the program takes full advantage of the university setting by collaborating with 91ÁÔÆæ’s Anthropology, Business, and Engineering programs. Additionally, because of our ideal location at the center of Silicon Valley, guest speakers from local tech companies and design studios are often invited to give talks, as well as critique student work.
Industrial design deals with the design of the objects, experiences and services that are a part of everyday living for humans, businesses, and organizations. With the world in constant flux, we aspire to equip future industrial designers with the tools they need to become global citizens and effect change throughout the world.